Get AI Ready
  • Home
  • Agency
  • Individual
  • Masterclass
  • Enrol
  • Blog
  •  
CONTACT

masterclass Marketing's New Frontier is Here: Get Ready Now! masterclass Get Equipped for Marketing’s Next Era masterclass Gear Up for the Future.
Get Equipped. Get Ahead!

Invest in Your Future: Pricing for the Get AI Ready Masterclass Series

Unleash Tomorrow

The digital marketing world is on the precipice of a radical transformation, powered by the relentless advancement of AI technology. The Get AI Ready Masterclass Series is your opportunity to not just witness but lead the charge into this new era. Ready to invest in your future?

Here’s how our pricing structure breaks down:

Tailored Agency Packages
Designed for dynamic teams looking to spearhead their industry with AI expertise, our agency packages ensure that your team remains at the cutting edge.

Pricing is structured to encourage team participation:

Venue Based: For teams eager to dive into the AI transformation, our entry package starts at £995 (+VAT) for 2 team members.

 

Bespoke In-House Masterclass: An individual masterclass held out your office for your entire team for a total of £2,995 (+VAT).

GET IN TOUCH
masterclass
Testimonials

Client testimonial

This recognition is not just a testament to our capabilities but also a significant differentiator in the competitive agency landscape. It has been instrumental in enhancing client retention, as our existing clients feel more confident in our cutting-edge approach.

Moreover, this accreditation positions us strongly when pitching for new projects, particularly with larger clients who recognise the importance of AI in today’s digital marketing ecosystem.

Mark Picton
Director - SONDR, Bristol UK

Join the waiting list

First Come, First Served: Enrolments in our masterclass series is extremely limited and available on a first-come, first-served basis.
Those who register early will not only benefit from being early adopters but will also enjoy exclusive offers and substantial competitive advantages.

JOIN NOW
agency

Individual Mastery

For individual professionals aiming to elevate their personal expertise and lead in their sectors, the masterclass series is offered at: Standard Rate: £995 (+VAT) per participant.

Early Bird Discount: Commit to your growth early and enjoy a 30% discount on registrations made before December 2024. Seize this opportunity to transform your understanding and application of AI for just £700 (+VAT).

Empower Your Team: The Get AI Ready Masterclass Series

Specialised Focus on Predictive Modelling for Google and Meta Platforms

 

In the fast-paced world of digital marketing, staying at the forefront means mastering the tools that drive decision-making and audience engagement.

 

Equip your team with the skills to leverage AI for strategic advantage.

FAQs

Who is the target audience for this masterclass?

The masterclass is designed specifically for digital marketing professionals and agencies.

What topics does the masterclass cover?

The masterclass delves into predictive modelling, a crucial component of modern digital marketing platforms with advanced analytics capabilities. These platforms autonomously collect and analyse data, including user behaviours, preferences, and interactions across various channels and devices. Participants will gain insights into how these platforms leverage descriptive analytics to review past marketing performances and use algorithms and statistical methods to forecast future customer behaviours. This includes identifying potential high-value customers, projecting sales trends, and determining optimal timings and locations for campaigns.

What are the benefits of attending this masterclass?

Understanding the underlying technology of AI and machine learning in digital marketing is akin to a mechanic mastering the intricacies of an engine. Agencies that earn the GET AI READY certification position themselves in the top 1% of the industry, enhancing their ability to retain and attract new clients by standing out from the competition.

Who is leading the masterclass?

The masterclass is led by Gez McGuire, a seasoned digital marketing expert with over 20 years of experience in paid digital platforms. Gez is an acclaimed international awards judge, author, keynote speaker on the future of advertising, and holds an AI accreditation from the University of California, Berkeley.

How frequently are the masterclasses held?

Masterclasses are conducted monthly at various locations across the UK, including London, Birmingham, Manchester, and Glasgow.

Is there an option to host the masterclass at our company?

Yes, there is an option to host an in-house masterclass at your company premises for your team.

What type of certification will I receive?

Participants will receive a professional certificate securely stored on Blockchain to verify the authenticity of the accreditation.

What is the cost of the masterclass?

The cost for a venue-based masterclass is £995 (+VAT) per agency, which includes participation for two team members. An in- house masterclass costs £2,995 (+VAT) and accommodates up to 10 key personnel.

Is there an examination requirement?

The masterclass includes a series of brief, interactive exams after each module to ensure participants fully benefit from the training.

Is the masterclass available online?

No, the GET AI READY masterclass is exclusively available in-person at designated venues or as an in-house session to maintain its exclusivity.

What are the masterclass hours?

The masterclass is conducted from 10am to 3.30pm.

What are the payment terms?

Payments can be made online, and a full VAT invoice will be issued upon completion of the transaction.

What are the terms and conditions?

Terms and Conditions, along with a Non- Disclosure Agreement (NDA) and a non-compete clause, will be provided for each participating agency to sign prior to the event.

How far in advance can I book the masterclass?

Bookings can be made up to three months in advance.

How exclusive is the masterclass availability?

The exclusive nature of the masterclass limits its availability to 1% of UK agencies per year, ensuring a distinctive and premium showcase platform for every participating agency.

Machine Learning & Analytics Masterclass in Digital Marketing

8:30 am - 9:00 am: Registration & Networking

A chance for attendees to mingle, grab a coffee, and settle in.

9:00 am - 9:30 am: Introduction

Course Overview (5 minutes)
A brief overview of what will be covered during the day.

The Intersection of Machine Learning & Digital Marketing (25 minutes)
Why it's a game-changer and the potential it holds.

9:30 am - 10:45 am: Descriptive Analytics

Deep Dive into Descriptive Analytics (15 minutes)
Its purpose and the depth digital marketers should understand.

Clustering and Affinity Groups (30 minutes)
How they work in digital marketing and advanced data visualisation techniques.

Case Study & Group Discussion (30 minutes)
Real-world digital marketing scenarios where descriptive analytics played a pivotal role.

10:45 am - 11:00 am: Morning Break

11:00 am - 12:15 pm: Predictive Analytics

The Power of Predictive Analytics (15 minutes)
A deeper understanding of its importance in forecasting and decision-making.

Leveraging Predictive Modelling to Pinpoint Customer Segments and Anticipate Future Action (30 minutes)
Classification Models and Regression Models and their relevance to digital marketing.

Evaluation and Overfitting (30 minutes)
The two elements in place with predictive analytics to ensure accurate their data-driven insights.

12:15 pm - 1:15 pm: Lunch Break

1:15 pm - 2:30 pm: Prescriptive Analytics

Demystifying Prescriptive Analytics (15 minutes)
Understand its role in offering actionable recommendations.

Understanding Decision Variables and Outcome Variables. (30 minutes)
The input variables that make the magic happen.

Application in Campaign Optimisation (30 minutes)
How can marketers use prescriptive analytics to tweak their campaigns for better results?

2:45 pm - 4:00 pm: Machine Learning in PPC

Revolutionising Ad Campaigns with ML (20 minutes)
How machine learning is changing the game in PPC, programmatic buying, dynamic pricing, etc.

Real-world Applications & Case Studies (60 minutes)
Diving deep into actual platforms leveraging ML for better results with multi-arm bandit.

Group Discussion & Brainstorming (25 minutes)
How AWS & F1 use machine learning at it's best.

4:00 pm - 4:45 pm: Q&A Session / Closing & Networking

A chance for attendees to discuss what they’ve learned, share contacts, and potentially collaborate on future projects.

Ready to Lead with Predictive Modelling?

 

Contact us today to tailor the Get AI Ready Masterclass Series to the specific predictive modelling needs of your organisation.

Elevate your team’s capabilities and strategic influence in the digital marketplace.

Join the waiting list

First Come, First Served: Enrolments in our masterclass series is extremely limited and available on a first-come, first-served basis.
Those who register early will not only benefit from being early adopters but will also enjoy exclusive offers and substantial competitive advantages.

JOIN NOW
From the blog

Latest updates

Initial Impressions Are In: SearchGPT Displays Promise but Doesn’t Yet Topple Google Search
September 5, 2024

Initial Impressions Are In: SearchGPT Displays Promise but Doesn’t Yet Topple Google Search

Share
Meta Unveils Groundbreaking AI Enhancements for Smarter, More Integrated Digital Advertising
August 23, 2024

Meta Unveils Groundbreaking AI Enhancements for Smarter, More Integrated Digital Advertising

Share
corporate
July 30, 2024

Study Confirms: AI Integration in Search and Social Media Increases User Satisfaction

Share
Innovating Search with Commercial AI Integration
July 30, 2024

Innovating Search with Commercial AI Integration

Share
OpenAI Unveils SearchGPT: Pioneering a New Era of Conversational Search Technology
July 30, 2024

OpenAI Unveils SearchGPT: Pioneering a New Era of Conversational Search Technology

Share
Google’s AI-Driven Overviews Will Transform SEO and Paid Ad Strategies: What You Need to Know.
May 13, 2024

Google’s AI-Driven Overviews Will Transform SEO and Paid Ad Strategies: What You Need to Know.

Share
Discover more
GET AI READY
Stay Ahead. Be Exceptional. Get AI Ready.
Twitter Facebook-f Google-plus-g Pinterest-p Linkedin-in

© 2024 — Get AI Ready. All Rights Reserved.