Blog
September 5, 2024
Initial Impressions Are In: SearchGPT Displays Promise but Doesn’t Yet Topple Google Search
The initial reactions to OpenAI’s SearchGPT, poised to rival Google Search, have been decidedly mixed. Launched with...
August 23, 2024
Meta Unveils Groundbreaking AI Enhancements for Smarter, More Integrated Digital Advertising
Meta is advancing its AI-powered advertising platforms, focusing on automation and enhanced data utilisation to refine...
July 30, 2024
Study Confirms: AI Integration in Search and Social Media Increases User Satisfaction
The recent analysis from Search Engine Journal reveals that AI search technologies significantly boost user satisfaction...
July 30, 2024
Innovating Search with Commercial AI Integration
Google is gearing up to launch a pilot test for incorporating ads into its AI Overviews, part of the Google Search...
July 30, 2024
OpenAI Unveils SearchGPT: Pioneering a New Era of Conversational Search Technology
OpenAI has introduced a groundbreaking prototype called SearchGPT, a search engine designed to enhance how users engage...
May 13, 2024
Google’s AI-Driven Overviews Will Transform SEO and Paid Ad Strategies: What You Need to Know.
Google’s recent trials involving AI-generated summaries within its Search Generative Experience (SGE) are poised to...
May 13, 2024
Google’s AI-Powered Future – Insights from the CEO
In a revealing and thoughtful discussion, Google CEO Sundar Pichai outlined an ambitious vision for the future of...
April 29, 2024
The Future of AI-Driven Google Search Unveiled
At the recent 2024 Business, Government & Society Forum hosted by Stanford University, Sundar Pichai, CEO of...